Find out exactly how many paying users you need to break even and project your MRR, ARR, LTV, and exit valuation.
Assumptions: $29/mo plan, 3.5% payment fee, 5% monthly churn unit economics
As of: November 2026
| $500 / mo fixed cost ($29/mo plan) | 18 paying users (BEP MRR $522) |
| $1,500 / mo fixed cost ($29/mo plan) | 54 paying users (BEP MRR $1,566) |
| $3,000 / mo fixed cost ($29/mo plan) | 108 paying users (BEP MRR $3,132) |
| $5,000 / mo fixed cost ($29/mo plan) | 179 paying users (BEP MRR $5,191) |
By leveraging serverless infrastructure and lightweight AI APIs, solo founders regularly maintain 85%–92% gross margins. With $120/month in fixed costs and a $29/month plan, you reach profitability with just 5 paying customers.
Customer LTV equals Gross Margin per User divided by Monthly Churn. Cutting monthly churn from 6% to 3% doubles your average customer lifespan from 16.6 months to 33.3 months and significantly raises your multiple on marketplaces like Acquire.com.
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